FINANCIAL / INSURANCE / HEALTHCARE

National City: Hispanic Program
The assignment was to build a “soup to nuts” Hispanic marketing program. Our approach was to develop a 3 step plan to build the groundwork, then drive volume followed by loyalty programs. As tracking by ethnicity is not permissible, there has been a noticeable branch Hispanic clientele increase. MSN Latino program exceeded response goals and responses have grown steadily.

WORK SAMPLES

Food / Packaged Goods

Financial / Insurance / Healthcare

Kids Marketing

Spirits / Beverages

Direct Marketing

Retail